Simplify Your Label
Why clean label? Because consumers want and demand more label transparency and are avoiding ingredients that they don’t understand or can’t pronounce. What consumers want is easy to understand, consumer-friendly ingredients. However, you still need a proven antimicrobial to protect your consumers and your brand. Consumers expect the foods they buy are safe and they want a long shelf life. Vinegar is a clean label antimicrobial. Vinegar is proven to control pathogens and extend shelf life. Clean label food preservatives are more then a fade. Consumers today are demanding more clean label ingredients like a vinegar antimicrobial. Hawkins two new outstanding vinegar pathogen control options.
e(Lm)inate® Clean Label Product Line:
- e(Lm)inate® V – vinegar (Certified Organic Liquid Vinegar)
- e(Lm)inate ® V-Dry – vinegar/dry (Certified Organic Dry Vinegar)
Everyone knows about vinegar, it’s simple, easy to understand and a scientifically proven antimicrobial.